Online Network Marketing BusinessWill Yours Survive the Year Ahead?

Online Network Marketing Business-will Yours Survive The Year Ahead?

If your online network marketing business is going to survive the upcoming year you need to make sure a few crucial components are in place. Every year thousands of aspiring entrepreneurs enter a marketing opportunity full of hope and brimming with energy. And sadly, every year many will walk away from their "business" after investing thousands of dollars and countless hours with nothing to show for their efforts but a pile of debt, an exhausted body and a defeated spirit. You can increase your chances of success and avoid becoming one of these pitiful statistics by ensuring that your online network marketing business has the critical ingredients included.

The first and most important component is a successful, proven operating system. Have other marketers been successful with the system you are using? If you have done your research and have seen proof that you are using a workable, profitable bus! iness model then you are off to a good start. If you don't have this confirmation, or your research shows a definite lack of proof, you may want to start looking for a new opportunity before you are run into the ground.


A successful system should include a lead generation process, an email auto-responder, and an automatic closing system. These can take many forms depending on the type of business you may be in, but all are crucial to generating more sales and freeing up your time to focus on the critical components of running your business that require your personal attention or presence.

A lead generation process may seem like a "duh" component in network marketing, but I'm not talking about dialing random numbers from a phone book. You need a process that sorts and qualifies your leads so you don't end up wasting your time on uninterested prospects or the myriad tire-kickers surfing random opportunities looking for that "no work, get rich quick scheme."! Don't even bother with either of these types of people. You w! ant to f ocus on the few prospects who are serious about your business opportunity and qualified to run a business.

The email auto-responder is a must-have for anyone running a business online. If you don't have one of these in place you're wasting your time even generating leads in the first place. Research shows that it can take an average of five to seven contacts before a prospect feels comfortable enough to open their wallets. If you aren't contacting your leads through an auto-responder you are missing out on at least 20 percent of your potential income. That is the 20 percent difference between you staying in business and being driven into the red by lead generation expenses.

Your business should also include a closing system that closes sales for you 24/7 without your direct involvement. This can be accomplished in many different ways. An online merchant account is usually the best choice for handling sales by credit card.

The next element that must be ! in place is a product or service that is in demand. It is much easier to find a product to sell to a ready market than to find a market to sell your product to. Find a group of people who have a pressing need or problem and then fill that need, fix their problem. You will have prospects throwing their money at you if you simply offer a solution to the problems they are facing. Don't bother trying to convince the masses that your product is the best and that everyone needs your product, they just don't know it yet. You will never make a profit until you offer a product or service which provides the solution to the burning need of the market.

Make certain that the market you choose is also able to afford the solution you offer. You will not gain anything by offering a solution to a market with a burning need if the market cannot afford your solution. You will simply attract tire kickers and individuals looking for a hand-out.

You must also have a high quality p! roduct to offer. A good product builds a reputation for itself! and cre ates repeat customers for those who market it. People will come back to you again and again if they know you will offer them high quality solutions. And you will find that they are happy to pay good money for top-end offers. Do not short change your business or hurt your reputation by offering an inferior product at a ridiculous price. No matter how great the compensation plan it can never cover the expense of offering a cheap, useless product. Only offer the best-the right people will be pleased to pay for quality.

The next component to be covered is perhaps the number one factor that causes 80-90% of all small business start-ups to shut down in the first few years. This key component will likely make or break your online network marketing business this coming year. To make sure your business has what it takes to survive, be sure to check back for Part II of "Will Your Online Network Marketing Business Survive the Year Ahead?"

By: Dan Pine

Article Directory: http://www.articledashboard.com

Alaska commercial fisherman and entrepreneur Dan Pine works to build a million dollar business in the next three years and wants a few motivated individuals to join the team. Visit www.CreateBuildInnovate.com for a free introduction to a steel-plated business plan.

By: Dan Pine

Article Directory: http://www.articledashboard.com

Alaska commercial fisherman and entrepreneur Dan Pine works to build a million dollar business in the next three years and wants a few ! motivated individuals to join the team. Visit www.CreateBuildInnovate.com for a free introduction to a steel-plated business plan.

Source: http://www.articledashboard.com/Article/Online-Network-Marketing-Business-Will-Yours-Survive-the-Year-Ahead-/428066
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